One of the names that are often heard in the world of dating these days is Whitney Wolfe Herd. She has served as the co-founder of Tinder, which speaks a lot about the experience she has in developing dating applications and the technology relevant to it. After Whitney Wolfe Herd called it quit at Tinder in 2014, she went on to pursue her career independently, and it is what led to the development of the Bumble dating app. Whitney Wolfe Herd founded Bumble in 2015, and since then the app has been growing at a rapid pace. It has been able to gain close to 12 million members, and the number continues to increase at a fast pace.
Whitney Wolfe Herd has always had a vision when it comes to building a dating app, and she has used all her creativity in ensuring that Bumble dating app offers something new and unique to the users. One of the best parts about Bumble, which is appreciated by millions of its members, is that it permits only women to send a message to men first. Once the women have sent the message to men, the male members can post a response, but not before that. It is a well-known fact that women are faced with encounters on dating apps and sites that are nothing short of insult, bullying, or abuse. To filter out such experiences, Whitney Wolfe Herd introduced this feature that would not allow men to send messages until women wish to contact the male members first.
Whitney Wolfe Herd knew from the very beginning that this feature of allowing women to contact first would always be met with criticism, but she wasn’t scared of taking her chances. It worked well for her, and Bumble is now amongst the top five dating apps in the market currently, and is soon going to move up the ranks as per the rate in which it is attracting new members. It is presently active in 10 countries and is under planning to be launched in many other countries soon. The Forbes has estimated that Bumble is worth over a billion dollars. Whitney Wolfe Herd is already getting acquisition offers from other giants in the dating world, including $450 million offer from Match.com recently. However, she is no mood to give up on her brainchild anytime soon and has many new plans for its expansion in the pipeline.
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